BWG Foods UC Consumer Privacy Notice

Introduction

BWG Foods UC is BWG Foods UC is a leading retail and wholesale business. BWG Foods owns and operates the SPAR, EUROSPAR, MACE, LONDIS and XL brands in the Republic of Ireland.

BWG Foods UC is a controller under the General Data Protection Regulation (GDPR) and the Data Protection Act 2018.

Any reference to “we” “our” or “us” within this Notice refers to BWG Foods UC.

The purpose of this Notice is to provide information regarding:

  • How we handle and use your personal data,
  • The third parties we share your personal data with,
  • Your rights in relation to your personal data

Why we process your personal data

We collect your personal data for the following purposes:

  • To send our brand newsletters
  • To manage customer complaints, feedback and queries
  • To run competitions
  • To run campaigns and sponsorships
  • To improve the quality of our websites
  • To resolve legal claims or disputes
  • To manage our Rewards Programme
  • To send rewards offers
  • To send targeted ads

The Personal Data We Process

We process the following types of your personal data:

  • Contact Data
  • Identifying Data
  • Computer Device Data
  • Communication Data
  • Transaction Data
  • Social Network Data

We do not process special category data.

Lawful Bases for Processing Personal Data

We process your personal data under the following Article 6 legal bases:

  • Legitimate Interest
  • Consent
  • Contractual Obligation

We do not process special category data.

Who do we share your personal data with?

We share your personal data with the following third parties:

  • Franchisees (to resolve complaints and queries)
  • Digital Marketing Agency (to manage competitions, communications, and campaigns)
  • Rewards Platform Provider (to manage rewards programme)
  • Fulfilment Agency (to deliver prizes)

International Data Transfers

We do not transfer your data to third parties who operate outside the European Economic Area (EEA).

 

Details of Automated decision Making and Profiling

We do not engage in automated decision making/profiling practices for the purposes of profiling.

How Long Do We Retain Your Data For?

We will retain your personal information for no longer than is necessary for the purposes for which it is processed.

To determine the appropriate retention period for personal information, we consider the nature and sensitivity of the personal information, the potential risk of harm from unauthorised use of disclosure of this information, and the purposes for which we process the information. We also consider any applicable legal and requirements which may specify how long we should retain your personal information.

Subject to the above, we keep data as follows:

  • Photographs – 3 years
  • Communications – 7 years
  • Complaints and Queries – 1 year
  • Rewards Data – 1yr from last activity
  • Contact Data – duration of relationship

Your Rights

You have the following rights in respect of your personal data that we process:

  • The right to withdraw consent where that is the basis for processing
  • The right of access
  • The right to be informed
  • The right to erasure
  • The right to restriction of processing
  • The right to data portability
  • The right to object to processing
  • Rights in relation to automated decision making and profiling
  • The right to make a complaint to the Data Protection Commission

If you would like to exercise any of the above rights, or for queries on how your personal data is processed by us, please contact our Data Protection Officer at dataprotection@bwg.ie.

If you would like to raise a complaint with the Data Protection Commission regarding our processing of your personal data, you can do so using the following link https://www.dataprotection.ie/en/contact/how-contact-us